Why Multichoice may be too dear for soccer fans

Published on 05/02/2009

By Gilbert Wandera

The securing by Multichoice Kenya of rights to broadcast the remaining English Premier League matches will not bring much joy to subscribers of the fallen GTV after all.

In effect, the change has created a monopoly in pricing, and those subscribers who cannot the fees charged by Multichoice, will be left in the cold.

Also left hanging are hundreds of GTV distributors and agents who are still owed thousands of shillings by owners of the fallen pay TV channel.

The Standard has established that GTV subscribers, most of whom signed up with the channel to watch the English Premier League, will have to part with a total of Sh13,500 watch the matches on the Supersport channel on DStv, which is owned by Multichoice.

New decoders

They will pay a discounted (according to Multichoice) price of Sh7,700 each for new decoders, and a monthly subscription of Sh5,800 for the Premium Bouquet, which includes Supersport. Given that the monthly subscription rates for Multichoice are pegged on the exchange rate for the Kenya shilling against the US dollar, the amount is also not fixed.

Initially, Multichoice Kenya could only broadcast 20 per cent of the EPL in sub-Saharan Africa, excluding matches involving the big four clubs, Manchester United, Arsenal, Chelsea and Liverpool.

However, the GTV subscribers will not have to change their satellite dishes, according to Multichoice Kenya General Manager, Stephen Isaboke.

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