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Model media centre


Published on 04/11/2009

By OMULO Okoth in New York, US

Thirty-six-storey Mandarin Oriental on the Big Apple’s 60th street, was the hub for media corps covering the 40th edition of the New York City Marathon.

The media centre, a credentials-only zone, had been on the Tavern on the Green (west Drive at 67th Street in Central Park) for the entire week until the race day when it moved to 80 Columbus Circle.

The centre provided a comfortable, full-service indoor location for up to 300 members of the media covering all aspects of the marathon. Journalists were able to watch direct feed large screen television broadcasts of the marathon in addition to viewing real-time updates of splits and elapsed times for race leaders.

live coverage

NBC aired live coverage of the race through New York’s streets and boroughs. At the Media Centre, NBC had a large screen airing live commentaries, two others covering men’s and women’s races and another two for men’s and women’s leaderboard. Then there were 10 smaller screens replicating the same.

As one large screen ran men’s lead group, the same images would be on a smaller screen.

All sorts of media houses were here to catch a glimpse of the race, from Japanese major media houses Asahi Shimbum, Kyodo and Yomiuri Shimbum, French L’Equipe, Italian Corierre Delo Sporto and Il Giornale di Vicenza, to Kenya’s The Standard Group to British Tabloids, Sports Illustrated, Brutus Magazine, Bloomberg, Runners World, all major news service agencies like Reuters, AP, PA and DPA, BBC Sport, ESPN, name it.

 

 

 

 

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